Credit card mockups

Client Objectives

Generate minimum of 3x returns on Nuuk’s fee via ad-hoc email campaigns on Klaviyo (not automations). Also create a highly conversion optimized ecommerce website.

Nuuk Strategy

  • Monthly email content strategy
  • Automated flows for abandoned carts
  • Automated welcome flows for subscribers
  • Design and copywriting of all monthly campaigns
  • Setup and execution of all monthly campaigns
  • Tracking and reporting
  • Conversion rate optimization
  • Website development
  • Paid Social Advertising
  • Search Engine Marketing
  • Analytics and reporting
  • Ad design and copywriting
  • Scale management

Results

Within the first 3 months of working together, delivering 3.7x returns on our fee. Additionally we are generating 14% of total ecommerce revenues monthly through email campaigns and email automations (10% from automations and 4% from ad-hoc campaigns). As this is a one-time buy product, these numbers are way above industry benchmarks.

The BIGSOFTI website performs at 3.4% conversion rate. Originally it performed at 2.4% when we built it, but with consistent optimizations, we managed to further improve conversion rates to 3.4% in 2023.

We have maintained a consistent 3x return for over 2 years, while scaling sales up by 70% YoY.